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Brookston Beer Bulletin

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Jay R. Brooks on Beer
Updated: 12 min 20 sec ago

Beer In Ads #2201: Heineken, Beyond Reach

Tue, 02/28/2017 - 23:10
Tuesday’s ad is for Heineken, from the 1970s or 80s. In the later 1970s, Heineken embarked on a series of ads with the tagline “Heineken Refreshes the Parts Other Beers Cannot Reach.” Many of the ads were in a sequential panel, or comic strip, format and they were intended to be...

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Historic Beer Birthday: James Younger

Tue, 02/28/2017 - 22:55
Today is the birthday of James Younger (February 28, 1818-August 5, 1868). He was born in Alloa, Clackmannanshire, Scotland, and was the son of George Younger, and the grandson of George Younger, who founded the brewery that would become George Younger and Son in 1764. He was also a first cousin of...

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Beer Birthday: Knut Albert

Tue, 02/28/2017 - 14:56
Today, it’ also the 57th birthday of Knut Albert Solem from Oslo, Norway, who has one of the premiere beer blogs in Scandinavia, Knut Albert’s Beer Blog. Though I’ve never met him in person, we have corresponded a time or two through blog comments or e-mail and I certainly enjoy...

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The Kalevala Of Finland

Tue, 02/28/2017 - 12:48
February 28 is Finnish Culture Day, more commonly known as Kalevala Day. According to the Finnish Embassy, “Kalevala Day is celebrated in Finland on the 28th of February, in honour of the day on which the Old Kalevala’s foreword was dated by Lönnrot (February 28, 1835). Kalevala Day is an...

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Historic Beer Birthday: Joseph Metcalfe

Tue, 02/28/2017 - 11:12
Today is the birthday of Joseph Metcalfe (February 28, 1832-?). There’s very little information I could find about Joseph Metcalfe. He appears to have been born in Yorkshire, England and was a brewer who owned breweries in both Louisville, Kentucky and New Albany, Indiana, which is just...

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Beer Birthday: Jeff Bell

Tue, 02/28/2017 - 09:38
Today is the 38th birthday of Jeff Bell, whose alter ego was, until a few years ago, Stonch, one of England’s best bloggers. He had retired from blogging to concentrate on his new job as landlord of a London pub, The Gunmakers, in Clerkenwell, a village in the heart of London. I stopped by to...

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Beer In Ads #2200: Heineken Refreshes Drag Queens?

Mon, 02/27/2017 - 23:04
Monday’s ad is for Heineken, from the 1970s. In the later 1970s, Heineken embarked on a series of ads with the tagline “Heineken Refreshes the Parts Other Beers Cannot Reach.” Many of the ads were in a sequential panel, or comic strip, format and they were intended to be humorous....

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Ballantine’s Literary Ads: John Steinbeck

Mon, 02/27/2017 - 15:41
Between 1951 and 1953, P. Ballantine and Sons Brewing Company, or simply Ballentine Beer, created a series of ads with at least thirteen different writers. They asked each one “How would you put a glass of Ballantine Ale into words?” Each author wrote a page that included reference to...

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Historic Beer Birthday: Albert Braun

Mon, 02/27/2017 - 11:48
Today is the birthday of Albert Braun (February 27, 1863-February 27, 1895). He was born in Dusseldorf, Germany, and emigrated to the U.S. when he was 25, in 1888. He worked at several breweries, including Anheuser-Busch in St. Louis, before settling in Seattle in 1889. The following year he opened...

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Beer In Ads #2199: Hi-De-Heineken

Sun, 02/26/2017 - 22:49
Sunday’s ad is for Heineken, from the 1970s. In the later 1970s, Heineken embarked on a series of ads with the tagline “Heineken Refreshes the Parts Other Beers Cannot Reach.” Many of the ads were in a sequential panel, or comic strip, format and they were intended to be humorous....

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Historic Beer Birthday: Gabriel Sedlmayr II

Sun, 02/26/2017 - 18:14
Today is the birthday of Gabriel Sedlmayr II, sometimes referred to as Gabriel Sedlmayr the Younger (February 26, 1811-October 1, 1891). He was, of course, the son of Gabriel Sedlmayr the Elder, who acquired the Spaten brewery in 1807, when “at the time was the smallest brewery in...

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Beer Birthday: Art Larrance

Sun, 02/26/2017 - 09:35
Today is the 73rd birthday of Art Larrance, co-founder of the Oregon Brewers Festival, and also a co-founder of Portland Brewing, too. Art later started the Raccoon Lodge, in 1998, and more recently launched the Cascade Barrel Brewing House to concentrate on sour beers. In 2012, Art was named...

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Beer In Ads #2198: Heineken Refreshes The Invisible Man

Sat, 02/25/2017 - 23:33
Saturday’s ad is for Heineken, from the 1970s. In the later 1970s, Heineken embarked on a series of ads with the tagline “Heineken Refreshes the Parts Other Beers Cannot Reach.” Many of the ads were in a sequential panel, or comic strip, format and they were intended to be...

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Categories: Beer Blogosphere News

Historic Beer Birthday: Robert Neame

Sat, 02/25/2017 - 09:18
Today is the birthday of Robert Harry Beale Neame, though he was generally known as Bobby (February 25, 1934- ). He joined his family’s company, Shephard Neame in 1956, and in 1971 became the chairman of the company, a position he held until retiring in 2005, when he was named president....

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Beer In Ads #2197: Heineken Refreshes Baldness

Fri, 02/24/2017 - 22:31
Friday’s ad is for Heineken, from the 1970s. In the later 1970s, Heineken embarked on a series of ads with the tagline “Heineken Refreshes the Parts Other Beers Cannot Reach.” Many of the ads were in a sequential panel, or comic strip, format and they were intended to be humorous....

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Categories: Beer Blogosphere News

Historic Beer Birthday: Jim Patton

Fri, 02/24/2017 - 13:42
Today is the birthday of Jim Patton (February 24, 1953-October 23, 2012). He was a founder of the Abita Brewing Co. in 1986, the first microbrewery in the south, and one of the earliest anywhere. This is from his Wikipedia entry: He was an anthropologist and craft beer brewer. He was considered one...

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Historic Beer Birthday: Georg Schneider II

Fri, 02/24/2017 - 09:40
Today is the birthday of Georg Schneider II (February 24, 1846-1890) who co-founded G. Schneider & Son along with his father Georg Schneider I in 1872. His dad leased the royal “Weisse Brauhuas’ Hofbräuhaus in Munich in 1855 and purchased from King Ludwig II the right to brew wheat...

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Beer In Ads #2196: Heineken Refreshes Joe Jordan

Thu, 02/23/2017 - 22:01
Thursday’s ad is for Heineken, from the 1970s. In the later 1970s, Heineken embarked on a series of ads with the tagline “Heineken Refreshes the Parts Other Beers Cannot Reach.” Many of the ads were in a sequential panel, or comic strip, format and they were intended to be...

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Categories: Beer Blogosphere News

Historic Beer Birthday: Gottlieb Brekle

Thu, 02/23/2017 - 15:22
Today is the birthday of Gottlieb Brekle (February 23, 1821-1888). He was born somewhere in Germany, most likely Württemberg, though possibly Ludwigsburg or Hamburg, arriving in America on July 31, 1852, along with his wife Marie and young son Frederick. In 1871, according to Anchor, “Brekle...

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Beer Birthday: J.J. Phair

Thu, 02/23/2017 - 09:25
Today is the birthday of J.J. Phair, co-founder of E.J. Phair Brewing. J.J. started homebrewing in 1990, and ten years later opened his brewery, which is named for his grandfather Ewart John Phair, who was an amateur winemaker and beer lover, as a way to honor E.J. The brewery’s grown since...

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