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Reader Tip: Stainless, Vacuum Insulated Growler – $27.95

Homebrew Finds - Wed, 08/12/2015 - 11:25
Thanks to HBF Reader Ben for this tip!  There are 8 Ways to Connect with HBF Insulated 18/8 Stainless steel keeps beverages colds and prevents condensation.  BPA Free.  Wide mouth. Use for your homebrew, favorite craft beer and more. 8/12/15 1:25 PM Central: This is selling for just $27.95.  Shipping is free with Prime or a qualifying $35 order.  Check […]
Categories: Beer Blogosphere News

BeerSmith 2 – Recipe Formulation, Brew Day & More – $18.99

Homebrew Finds - Wed, 08/12/2015 - 11:09
Product Description – Here –  Use coupon code BEERDEAL to get this discount. BeerSmith 2 Recipe Formulation, Database and Brewing Utilities and Calculators.  Put Together a $59 Order and this ships for free.  Compare Here Availability: This is a More Beer Deal of the Day.  Quantities are limited. Check the Deal of the Day section – Here – to see if this is still available. BeerSmith Software 2.0 BK915 – […]
Categories: Beer Blogosphere News

Beer Birthday: Jennie Hatton

Brookston Beer Bulletin - Wed, 08/12/2015 - 10:33
Today is the 44th birthday of Jennie Hatton, who did P.R. for Philly Beer Week and several craft breweries in the tri-state area for a number of years. She cut her teeth working for Tom Peters at Monk’s Cafe. Jennie and her business partner Claire Pelino are responsible for many, many beer...

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Categories: Beer Blogosphere News

Patent No. 2847309A: Brewing Process

Brookston Beer Bulletin - Wed, 08/12/2015 - 09:23
Today in 1958, US Patent 2847309 A was issued, an invention of Harold Howard Rohrbeck, assigned to the Olympia Brewing Company, for his “Brewing Process.” There’s no Abstract, although in the description it includes this summary: Heretofore, in the conventional brewing process, it has...

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Categories: Beer Blogosphere News

Update: Kegerator Beer Line Temperatures & Reducing Foam with a Recirculating Fan

Homebrew Finds - Wed, 08/12/2015 - 09:00
I have what I would call a reasonably well put together and balanced kegerator.  In spite of that, for years, I have dealt with the dreaded first foamy pint of beer.  After that, the beer pours great.  That is until a significant delay between pours – overnight or a few hours.. The cause of the […]
Categories: Beer Blogosphere News

Perlick Perl Stainless Forward Sealing Faucet – $40.49

Homebrew Finds - Wed, 08/12/2015 - 08:00
love2brew has Perlick Perl Stainless Forward Sealing Faucets for $44.99.  They are offering HBF Readers an additional 10% off.  That brings these down to $40.49.  Shipping is free with a $74 order.  That means order two and they ship for free. Perlick Perl Faucet (Stainless Steel) – $40.49 with code HBF10 About the Sale… Homebrew Finds […]
Categories: Beer Blogosphere News

Odell Oktoberfest Märzen-Style Lager six-packs make arrival

BeerPulse - Wed, 08/12/2015 - 06:05

Press Release:

(Fort Collins, CO) – This August, Odell Brewing will celebrate the coming fall season with a new six pack. Oktoberfest, a Märzen-Style Lager, will be available in early August through September. The new seasonal six pack follows the brewery’s summer offering, St. Lupulin.

Brewed with Munich and Vienna malts and herbal noble hops, Oktoberfest was lagered for over eight weeks. The brew boasts a golden copper color and white head. Hints of biscuit and graham cracker blend with a subtle hop spiciness and just a touch of yeast esters in the aroma. The full and flavorful malt backbone is balanced by a crisp finish.

According to the brewery’s “Quality Guy”, Eli Kolodny, the beer pairs well with “BIG Pretzels, Schnitzel, and of course, anything that ends in ‘wurst’.”

Oktoberfest will be available in six packs and on draft throughout the brewery’s eleven state distribution footprint. Odell Brewing will kick-off the fall season with an Oktoberfest celebration in the brewery’s backyard on August 29 with a pig roast and live music.

About Odell Brewing – Founded in 1989, Odell Brewing was started by Doug Odell, his wife Wynne, and his sister Corkie. Today, the culture of family and collaboration still thrives fostering a brewery full of beer-centric people. It is this passion for beer that inspires Odell Brewing to create quality, hand-crafted, innovative brews. As a regional craft brewery, Odell Brewing is committed to serving the communities in which it distributes by minimizing its environmental impact, sourcing local raw materials, and through its charitable giving program known as Odell Outreach. Odell Brewing is employee owned and was named a “Best Company to Work For” in 2013 by ColoradoBiz Magazine and is an award winning brewery, nationally and internationally: 2014 World Beer Cup® – gold for Runoff, 2013 Great American Beer Festival® – gold medal for 5 Barrel Pale Ale, 2012 Brewers Association Recognition Award, 2011 Great American Beer Festival® – gold medal for Friek, 2008 World Beer Cup® – gold for IPA. 2007 Great American Beer Festival® – gold medal for IPA.

Categories: Beer Blogosphere News

Odell Oktoberfest Märzen-Style Lager six-packs make arrival

BeerNews.org - Wed, 08/12/2015 - 06:05

Press Release:

(Fort Collins, CO) – This August, Odell Brewing will celebrate the coming fall season with a new six pack. Oktoberfest, a Märzen-Style Lager, will be available in early August through September. The new seasonal six pack follows the brewery’s summer offering, St. Lupulin.

Brewed with Munich and Vienna malts and herbal noble hops, Oktoberfest was lagered for over eight weeks. The brew boasts a golden copper color and white head. Hints of biscuit and graham cracker blend with a subtle hop spiciness and just a touch of yeast esters in the aroma. The full and flavorful malt backbone is balanced by a crisp finish.

According to the brewery’s “Quality Guy”, Eli Kolodny, the beer pairs well with “BIG Pretzels, Schnitzel, and of course, anything that ends in ‘wurst’.”

Oktoberfest will be available in six packs and on draft throughout the brewery’s eleven state distribution footprint. Odell Brewing will kick-off the fall season with an Oktoberfest celebration in the brewery’s backyard on August 29 with a pig roast and live music.

About Odell Brewing – Founded in 1989, Odell Brewing was started by Doug Odell, his wife Wynne, and his sister Corkie. Today, the culture of family and collaboration still thrives fostering a brewery full of beer-centric people. It is this passion for beer that inspires Odell Brewing to create quality, hand-crafted, innovative brews. As a regional craft brewery, Odell Brewing is committed to serving the communities in which it distributes by minimizing its environmental impact, sourcing local raw materials, and through its charitable giving program known as Odell Outreach. Odell Brewing is employee owned and was named a “Best Company to Work For” in 2013 by ColoradoBiz Magazine and is an award winning brewery, nationally and internationally: 2014 World Beer Cup® – gold for Runoff, 2013 Great American Beer Festival® – gold medal for 5 Barrel Pale Ale, 2012 Brewers Association Recognition Award, 2011 Great American Beer Festival® – gold medal for Friek, 2008 World Beer Cup® – gold for IPA. 2007 Great American Beer Festival® – gold medal for IPA.

Categories: Beer Blogosphere News

Kentucky Pumpkin Barrel Ale returns for third season

BeerPulse - Wed, 08/12/2015 - 05:52

Press Release:

(Lexington, KY) – Award-winning Kentucky Pumpkin Barrel Ale will soon hit the market for the third consecutive year, signaling the fall season just around the corner and conjuring up images of falling leaves and football. The beloved beer was the first seasonal brew launched by Alltech Lexington Brewing & Distilling Co. (http://www.kentuckyale.com/) in its barrel-aged seasonal series and won a gold medal at the 2014 World Beer Championships, with a score of 94 out of 100. It will slowly pour into the market this week, available on tap and in bottles.

Kentucky Pumpkin Barrel Ale is a barrel-aged ale brewed with Kentucky-sourced pumpkin, richly spiced with cinnamon, nutmeg and allspice. As the ale ages in fresh bourbon barrels, it picks up the sweetness of caramel and vanilla from the barrel, complementing its spicier base. The beer boasts a robust 10 percent alcohol by volume (ABV).

“Seasonal beers are already extremely popular amongst craft beer fans. Pumpkin brews, like our Kentucky Pumpkin Barrel Ale, tend to be some of the most popular,” said Jonathan Lang, general manager of Alltech Lexington Brewing & Distilling Co. “Not only do pumpkin beers taste great, but you’re also getting into a time of year with a lot of fun outdoor events from football games to fall festivals, which just pair well with craft beer.”

Kentucky Pumpkin Barrel Ale will be available in limited quantities regionally. It will be sold on draft and in 4-packs of bottles. Suggested retail price for the 4-pack is $14.99. Some retailers will again be offering collectible jack-o-lantern snifters along with the ale.

Follow the Kentucky Ale Facebook page (https://www.facebook.com/KentuckyAle) or the @KentuckyAle (https://twitter.com/kentuckyale) on Twitter for updates on where the seasonal beer has been distributed, as well as special events surrounding the release.

Categories: Beer Blogosphere News

Kentucky Pumpkin Barrel Ale returns for third season

BeerNews.org - Wed, 08/12/2015 - 05:52

Press Release:

(Lexington, KY) – Award-winning Kentucky Pumpkin Barrel Ale will soon hit the market for the third consecutive year, signaling the fall season just around the corner and conjuring up images of falling leaves and football. The beloved beer was the first seasonal brew launched by Alltech Lexington Brewing & Distilling Co. (http://www.kentuckyale.com/) in its barrel-aged seasonal series and won a gold medal at the 2014 World Beer Championships, with a score of 94 out of 100. It will slowly pour into the market this week, available on tap and in bottles.

Kentucky Pumpkin Barrel Ale is a barrel-aged ale brewed with Kentucky-sourced pumpkin, richly spiced with cinnamon, nutmeg and allspice. As the ale ages in fresh bourbon barrels, it picks up the sweetness of caramel and vanilla from the barrel, complementing its spicier base. The beer boasts a robust 10 percent alcohol by volume (ABV).

“Seasonal beers are already extremely popular amongst craft beer fans. Pumpkin brews, like our Kentucky Pumpkin Barrel Ale, tend to be some of the most popular,” said Jonathan Lang, general manager of Alltech Lexington Brewing & Distilling Co. “Not only do pumpkin beers taste great, but you’re also getting into a time of year with a lot of fun outdoor events from football games to fall festivals, which just pair well with craft beer.”

Kentucky Pumpkin Barrel Ale will be available in limited quantities regionally. It will be sold on draft and in 4-packs of bottles. Suggested retail price for the 4-pack is $14.99. Some retailers will again be offering collectible jack-o-lantern snifters along with the ale.

Follow the Kentucky Ale Facebook page (https://www.facebook.com/KentuckyAle) or the @KentuckyAle (https://twitter.com/kentuckyale) on Twitter for updates on where the seasonal beer has been distributed, as well as special events surrounding the release.

Categories: Beer Blogosphere News

Dueling Barrels: Alltech breaks ground on $13 mil brewery and distillery in Kentucky

BeerPulse - Wed, 08/12/2015 - 05:33

Press Release:

(Pikeville, KY) – Eastern Kentucky is one step closer to having its first (legal) distillery and brewery, after Alltech broke ground (on July 30th) on Dueling Barrels Brewing & Distilling Co. in downtown Pikeville.

The combined brewery and distillery, expected to open in Spring 2017 at a cost of $13 million, will be uniquely Eastern Kentucky-inspired. It will feature its own range of beer and spirits that celebrate the area, including a legal moonshine and bourbon.

For over a year the design team has worked on a building that will embrace the rich history and culture of the region. The story of the Hatfields and McCoys, along with the region’s music heritage, will be part of the overall strategy.

“With Alltech’s global reach, it is expected that Dueling Barrels’ beer, whiskey and moonshine, all from Eastern Kentucky, will go to the global market by the end of next year,” said Dr. Pearse Lyons, president and founder of Alltech. “It is also our hope that Dueling Barrels will extend the Kentucky Bourbon Trail into Eastern Kentucky, bringing visitors, tourism dollars and international publicity with it. If Dueling Barrels is added to the Kentucky Bourbon Trail tour by the Kentucky Distillers’ Association, it would become the first and only stop east of Lexington.”

The distillery name was inspired by the notorious feuds between the Hatfields and McCoys, and is a double entendre with gun barrels and whiskey barrels. Dueling Barrels will feature tours of the brewery and distillery, beginning with a visit to a small theatre to view a video of what guests will experience. A tour of the distillery and brewhouse will follow, where the process will be explained in depth, and then will end with a visit to the tasting room where the products can be sampled.

The Dueling Barrels building is being designed to be pleasing to both the front (Main Street) and the back (Second Street) in Pikeville and to tie in with the local architecture. Kentucky craftsmen are currently making copper pot stills which will proudly sit facing Hambley Boulevard and can be viewed from the street. Artisan stone masons from Rockcastle County, Kentucky will complete interior and exterior Kentucky fieldstone work. Hambley Boulevard will be fronted with the Kentucky fieldstone, whereas the Second Street side is designed to fit in with the current streetscape and will feature three separate shop fronts with unique designs.

A careful demolition of the former downtown property on the site started in early 2015 to make room for the new building. Brewing and distilling equipment is currently being constructed. Dueling Barrels has also led to a commitment from local businessman Mitch Potter to develop an Irish-style brewpub restaurant next to the brewery and distillery.

Alltech is investing in Eastern Kentucky because Alltech’s founders Pearse and Deirdre Lyons have an affinity for Eastern Kentucky, thanks to the region’s similarities with their native Ireland. They believe that by acting as a catalyst, others will follow suit as they bring new business to the area.

The new Dueling Barrels site is part of a continued global expansion of the Alltech Beverage Division.The beverage division began with a single brewery in downtown Lexington, Kentucky, and 10 years later the addition of a distillery, Town Branch, was completed. As demand has increased for the company’s products, additional capacity with storage and bottling lines has been added at a second Lexington site on Angliana Avenue five minutes from the original brewery. Larger brewhouses are to be installed at both Lexington sites by year’s end.

Overseas, Alltech acquired two breweries in Ireland and the U.K. earlier this month as part of an acquisition that will help the company broaden its reach.

Categories: Beer Blogosphere News

Dueling Barrels: Alltech breaks ground on $13 mil brewery and distillery in Kentucky

BeerNews.org - Wed, 08/12/2015 - 05:33

Press Release:

(Pikeville, KY) – Eastern Kentucky is one step closer to having its first (legal) distillery and brewery, after Alltech broke ground (on July 30th) on Dueling Barrels Brewing & Distilling Co. in downtown Pikeville.

The combined brewery and distillery, expected to open in Spring 2017 at a cost of $13 million, will be uniquely Eastern Kentucky-inspired. It will feature its own range of beer and spirits that celebrate the area, including a legal moonshine and bourbon.

For over a year the design team has worked on a building that will embrace the rich history and culture of the region. The story of the Hatfields and McCoys, along with the region’s music heritage, will be part of the overall strategy.

“With Alltech’s global reach, it is expected that Dueling Barrels’ beer, whiskey and moonshine, all from Eastern Kentucky, will go to the global market by the end of next year,” said Dr. Pearse Lyons, president and founder of Alltech. “It is also our hope that Dueling Barrels will extend the Kentucky Bourbon Trail into Eastern Kentucky, bringing visitors, tourism dollars and international publicity with it. If Dueling Barrels is added to the Kentucky Bourbon Trail tour by the Kentucky Distillers’ Association, it would become the first and only stop east of Lexington.”

The distillery name was inspired by the notorious feuds between the Hatfields and McCoys, and is a double entendre with gun barrels and whiskey barrels. Dueling Barrels will feature tours of the brewery and distillery, beginning with a visit to a small theatre to view a video of what guests will experience. A tour of the distillery and brewhouse will follow, where the process will be explained in depth, and then will end with a visit to the tasting room where the products can be sampled.

The Dueling Barrels building is being designed to be pleasing to both the front (Main Street) and the back (Second Street) in Pikeville and to tie in with the local architecture. Kentucky craftsmen are currently making copper pot stills which will proudly sit facing Hambley Boulevard and can be viewed from the street. Artisan stone masons from Rockcastle County, Kentucky will complete interior and exterior Kentucky fieldstone work. Hambley Boulevard will be fronted with the Kentucky fieldstone, whereas the Second Street side is designed to fit in with the current streetscape and will feature three separate shop fronts with unique designs.

A careful demolition of the former downtown property on the site started in early 2015 to make room for the new building. Brewing and distilling equipment is currently being constructed. Dueling Barrels has also led to a commitment from local businessman Mitch Potter to develop an Irish-style brewpub restaurant next to the brewery and distillery.

Alltech is investing in Eastern Kentucky because Alltech’s founders Pearse and Deirdre Lyons have an affinity for Eastern Kentucky, thanks to the region’s similarities with their native Ireland. They believe that by acting as a catalyst, others will follow suit as they bring new business to the area.

The new Dueling Barrels site is part of a continued global expansion of the Alltech Beverage Division.The beverage division began with a single brewery in downtown Lexington, Kentucky, and 10 years later the addition of a distillery, Town Branch, was completed. As demand has increased for the company’s products, additional capacity with storage and bottling lines has been added at a second Lexington site on Angliana Avenue five minutes from the original brewery. Larger brewhouses are to be installed at both Lexington sites by year’s end.

Overseas, Alltech acquired two breweries in Ireland and the U.K. earlier this month as part of an acquisition that will help the company broaden its reach.

Categories: Beer Blogosphere News

Ends Soon: 20% Off Eco Vessel Stainless Growler with Hop Infusion Basket + First Looks

Homebrew Finds - Wed, 08/12/2015 - 04:00
Eco Vessel is discounting Water Bottles and Food Containers during their Back to School Sale by 20% when you use coupon school2015.  That works on their 64 oz triple insulated stainless growler… 64 Oz Insulated Stainless Steel Growler with Dual Open Cap and an included Infusion Basket.  The dual open cap has a large mouth […]
Categories: Beer Blogosphere News

Beer In Ads #1645: Enjoy The Difference!

Brookston Beer Bulletin - Tue, 08/11/2015 - 23:53
Tuesday’s ad is for Schlitz, from 1961. I love her smile, the expression on her face — it’s so Mary Tyler Moore, especially with the hip material of the dress (or is that a blouse?) she’s wearing. I also love how she’s holding that six-pack, so we know just how light it is,...

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Categories: Beer Blogosphere News

20% Off BYO Magazine & BeerTools Pro Bundle – US and Canada

Homebrew Finds - Tue, 08/11/2015 - 17:00
BeerTools has a 20% sale going on right now.  With that you get 20% off any order of $10 or more at BeerTools.com.  Use coupon code SMRX5 to get the deal. BeerTools has four different Brew Your Own Magazine offerings – a 1 Year Subscription delivered to the US, two international BYO Magazine offerings and a […]
Categories: Beer Blogosphere News

Deschutes Brewery substantially expanding Michigan distribution starting September 1

BeerNews.org - Tue, 08/11/2015 - 14:42

Press Release:

(Bend, Oregon) – Deschutes Brewery announced today its craft beers will be available in more areas of Michigan beginning September 1, 2015. The Oregon-based brewery will partner with Alliance Beverage for distribution of its beers along the Western Shoreline, Fabiano Brothers for the Central Michigan area, and Daniel L Jacob & Co for Ann Arbor South. This move substantially expands Deschutes’ footprint in Michigan.

Stacy Denbow, Business Development Director for the brewery, said, “We knew it would take us awhile to fill in Michigan, but it was always about making the right decisions instead of quick ones. I’m confident in our new partnerships and we’re excited to expand our presence in the state.”

Beer is slated to arrive September 1 in the new territories. Initially, Deschutes Brewery will offer Mirror Pond Pale Ale, Black Butte Porter, the nation’s number one selling craft porter, Inversion IPA, and its winter seasonal, Jubelale. In addition, Deschutes will offer Variety Packs in 12-packs and Obsidian Stout Nitro exclusively on draft.

Denbow continued, “We are thrilled to launch these new territories to coincide with our new packaging. And the Variety Pack will feature two brands, Pinedrops IPA and Armory XPA, that you won’t be able to find in any other format.”

These new areas of Michigan will round out the brewery’s geographic expansion for 2015.

About Deschutes Brewery
Named as OUTSIDE’s Best Places to Work in both 2013 and 2014, Deschutes Brewery was founded in 1988 as a brew pub in Bend, Oregon. Still family and employee owned 27 years later, the brewery is known for brewing a diverse line-up of award winning beers including the popular Black Butte Porter and Mirror Pond Pale Ale. From the beginning, the focus has been on crafting the best beer and food using only the finest ingredients. In 2008, the brewery opened a second pub in Portland’s Pearl District. Deschutes Brewery now ships beer to 28 states, the District of Columbia, and around the world from its main brewing facility located on the banks of the Deschutes River. To find out more, visit www.DeschutesBrewery.com.

Categories: Beer Blogosphere News

Deschutes Brewery substantially expanding Michigan distribution starting September 1

BeerPulse - Tue, 08/11/2015 - 14:42

Press Release:

(Bend, Oregon) – Deschutes Brewery announced today its craft beers will be available in more areas of Michigan beginning September 1, 2015. The Oregon-based brewery will partner with Alliance Beverage for distribution of its beers along the Western Shoreline, Fabiano Brothers for the Central Michigan area, and Daniel L Jacob & Co for Ann Arbor South. This move substantially expands Deschutes’ footprint in Michigan.

Stacy Denbow, Business Development Director for the brewery, said, “We knew it would take us awhile to fill in Michigan, but it was always about making the right decisions instead of quick ones. I’m confident in our new partnerships and we’re excited to expand our presence in the state.”

Beer is slated to arrive September 1 in the new territories. Initially, Deschutes Brewery will offer Mirror Pond Pale Ale, Black Butte Porter, the nation’s number one selling craft porter, Inversion IPA, and its winter seasonal, Jubelale. In addition, Deschutes will offer Variety Packs in 12-packs and Obsidian Stout Nitro exclusively on draft.

Denbow continued, “We are thrilled to launch these new territories to coincide with our new packaging. And the Variety Pack will feature two brands, Pinedrops IPA and Armory XPA, that you won’t be able to find in any other format.”

These new areas of Michigan will round out the brewery’s geographic expansion for 2015.

About Deschutes Brewery
Named as OUTSIDE’s Best Places to Work in both 2013 and 2014, Deschutes Brewery was founded in 1988 as a brew pub in Bend, Oregon. Still family and employee owned 27 years later, the brewery is known for brewing a diverse line-up of award winning beers including the popular Black Butte Porter and Mirror Pond Pale Ale. From the beginning, the focus has been on crafting the best beer and food using only the finest ingredients. In 2008, the brewery opened a second pub in Portland’s Pearl District. Deschutes Brewery now ships beer to 28 states, the District of Columbia, and around the world from its main brewing facility located on the banks of the Deschutes River. To find out more, visit www.DeschutesBrewery.com.

Categories: Beer Blogosphere News

2-Row Distributing: Del Papa (Bud) creates a Craft & Specialty division

BeerPulse - Tue, 08/11/2015 - 13:50

Press Release:

(Texas City, TX) – Del Papa Distributing Company announces the creation of a Craft & Specialty division, 2-Row Distributing, to help navigate customers through the recent craft segment explosion in their market. Having curated and developed one of the strongest portfolios of both local and national brands in their 17 county footprint, it was time to also provide the necessary expertise and category management that a craft-dedicated team could provide. “We created a separate selling force with a strong background in craft beer. These salesmen, or Pint Jockeys as we call them, will provide focus and consultation in the market place around this exciting, and continuously growing, category,” says Jeffrey Wheeler, General Manager of 2-Row Distributing. Wheeler has been with Del Papa since 2012 and previously served as a brand development manager and craft sales consultant. He has also owned a craft advocacy group called Yeast Priests consulting with distributors and retailers.

Nationally the number of craft breweries is up nearly 20% from 2012 to 2014 and Texas breweries are an important part of that growth. Craft volume for Del Papa has been trending at or near 25% over the past four years which drove the decision to create a dedicated team. In addition to national craft breweries such as Sierra Nevada, Firestone Walker, Rogue, and newly acquired Southern Tier, 2-Row will distribute some of the most awarded Texas craft breweries including Saint Arnold and Karbach, both in Houston, Pedernales in Fredericksburg, Southern Star in Conroe, and Rahr & Sons in Fort Worth. As of 2014, Texas breweries produce nearly 1M barrels of beer a year, ranking 7th in the United States. Wheeler believes that much of the craft beer industry is still untapped and 2-Row and their Pint Jockeys can help grow the segment acting as craft beer experts to both retailers and consumers through sampling events and social media.

Categories: Beer Blogosphere News

2-Row Distributing: Del Papa (Bud) creates a Craft & Specialty division

BeerNews.org - Tue, 08/11/2015 - 13:50

Press Release:

(Texas City, TX) – Del Papa Distributing Company announces the creation of a Craft & Specialty division, 2-Row Distributing, to help navigate customers through the recent craft segment explosion in their market. Having curated and developed one of the strongest portfolios of both local and national brands in their 17 county footprint, it was time to also provide the necessary expertise and category management that a craft-dedicated team could provide. “We created a separate selling force with a strong background in craft beer. These salesmen, or Pint Jockeys as we call them, will provide focus and consultation in the market place around this exciting, and continuously growing, category,” says Jeffrey Wheeler, General Manager of 2-Row Distributing. Wheeler has been with Del Papa since 2012 and previously served as a brand development manager and craft sales consultant. He has also owned a craft advocacy group called Yeast Priests consulting with distributors and retailers.

Nationally the number of craft breweries is up nearly 20% from 2012 to 2014 and Texas breweries are an important part of that growth. Craft volume for Del Papa has been trending at or near 25% over the past four years which drove the decision to create a dedicated team. In addition to national craft breweries such as Sierra Nevada, Firestone Walker, Rogue, and newly acquired Southern Tier, 2-Row will distribute some of the most awarded Texas craft breweries including Saint Arnold and Karbach, both in Houston, Pedernales in Fredericksburg, Southern Star in Conroe, and Rahr & Sons in Fort Worth. As of 2014, Texas breweries produce nearly 1M barrels of beer a year, ranking 7th in the United States. Wheeler believes that much of the craft beer industry is still untapped and 2-Row and their Pint Jockeys can help grow the segment acting as craft beer experts to both retailers and consumers through sampling events and social media.

Categories: Beer Blogosphere News

Update: 15% Off BrewBuilt Brewing Kettles + Free Shipping

Homebrew Finds - Tue, 08/11/2015 - 13:30
This sale was set to end a while back.  There were some issues with the promo code, so this has been extended.  This sale offers some great values on tricked out kettles.  If you missed out the first time around, here’s another chance… Brewhouse Hardware (from the folks behind Keg Outlet) is offering 15% off […]
Categories: Beer Blogosphere News

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